Times change and perceptions of products change over time. Be sure your graphics keep up and are designed to last. We need to keep looking for that sweet spot of relevant design that stands out to your customers.
Reasons to update your packaging:
• To provide a clearer understanding of your product
• The product function or ingredients have changed
• The company mission and values have been updated
• Need a design that will last for years
• Need a design that can accommodate new or more products
Over time your customers changes, as generations grow and values shift. Businesses need to pay attention to these changes or they don’t survive or sell any products. Currently, Eco-friendly products are finding more sales than ever before. Fast delivery of products to your door with as little human interaction is becoming the norm. Is your product built and packaged to cope with these new environments? It might be time for an upgrade. Your website and packaging are your best sales representatives.